After launching iOS devices like iPads and iPhone4s this year, finally Apple is getting back to its roots and talking about Macs. And I can't wait, as I'm going to see 10.7 Lion and hopefully new Macbook Air.
Apple's marketing is incredible, but their products are even more so.
Michael Hyatt in his blog mentioned that great product is the new marketing
and he's totally right. I love my Macbook Air
because it's a great product. I love my iPhone and my iPad for the same reason. They are just great products. My switch from Windows-world to Mac-world was a smooth process and helped me focus my energies on doing stuff on my computer, rather than fixing my computer.
Anyway, working on a beautifully designed device that works almost flawlessly is a bliss.
That's why I can't wait to see what Apple has prepared for us this Fall. They are setting the bar in the industry and most of the time they simply re-innovate the already perfect product. I'm especially curious about two things:
Mac OSX 10.7 Lion - aka hello Kitty :-)
Snow Leopard is a great operating system but since Apple is investing a lot in the iOS now, I'm curious what they've been cooking so far. Maybe a hybrid of these two systems? Maybe more iOS stuff in the MacOSX? Who knows, I can't wait.
New Macbook Air - show me the magic!
When the Macbook Air showed up with its unibody enclosure and amazing thinness it set a new standard for laptop manufacturing.
It started a new breed of unibody Macbooks and it was a hit... and I was lusting for one... and this computer eventually helped me decide to switch to a Mac.
Now, almost three years after the original Air was conceived, supposedly the new one is coming... and I'm hoping it'll again revolutionize the laptop segment. I'm really expecting a new thing and the rumored 11.6" monitor suggests that. And it's not just because the 2 GIG RAM limit is starting to play on my nerves. I'm really expecting a new standard. Once again.
That's the Apple fanboy in me. I'm counting the days :-) Are you?